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Home / Events / Build Your Brand Story - Vision Board Marketing Workshop

Build Your Brand Story - Vision Board Marketing Workshop

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When: Wednesday, June 11th, 2025
5-7pm

Where: The Drift Collective
99 N. Main Street, Ashland, OR


In this 2-hour workshop hosted by Simply Healthy Marketing, you’ll get expert guidance on how to communicate the story behind your business, map it to your social media strategy, and bring your vision to life through creative brand storyboarding (think of it as a vision board for your brand!).

This is for small business owners who :
- Have been struggling to truly express the story and vision behind your business
- Need help weaving your story into an effective social media strategy
- Are looking to refresh the energy behind your brand
- Want to network with other businesses in a creative and educational setting while you enjoy local artisanal snacks and beverages available for purchase at The Drift Co.!


Welcome + Intros
We’ll kick things off with casual introductions and time to share the blocks that have been keeping you from sharing the story behind your brand clearly and confidently.

5 Step Brand Story Walkthrough
Together, we’ll walk through a simple 5-step process to build or refine your brand story. We’ll define your mission, values, ideal customer, and core messaging. You’ll have the option to share and receive supportive feedback from your peers.

Social Storytelling: Weave Your Story into Your Content
You’ll receive a social media content checklist (daily, weekly, and monthly) to help guide your workflow. We’ll explore story-based content frameworks, how to come up with content ideas, and you’ll receive professional tips on how to optimize your content strategy.

Brand Storyboarding (Vision Board Time)
Grab some refreshments get ready to cut, collage, and dream up vision boards that represent your brand story and future vision.

You’ll be able to use this board to do everything from guide your future content strategy to plan out a whole new visual strategy for your brand. You can also hang it in your workspace as a daily reminder of the creative drive behind your business.

NOTE: Poster boards, glue, scissors, and magazines will be provided, but it’s highly encouraged that you bring your own pair of scissors and any additional magazines or materials to personalize your board.

Share + Wrap-Up
We’ll close the session by inviting anyone who wants to share their board to do so, reflect on what came up, and celebrate each other's visions.